
It’s hard to believe, but the Super Bowl wasn’t always a national holiday. At one point, the games actually began and ended in daylight, commercials didn’t cost a zillion dollars per 30-seconds, and the television crew didn’t outnumber the combined number of players from both squads.
Now, everything about the day has become a spectacle, from the never ending pre-game show to the halftime entertainment. In fact, by the time you get from the 2:30 television kickoff to the 6:30(?) football kickoff, it’s safe to assume a good chunk of the viewing audience is too sauced or too bored to remember what transpired in between.
With that in mind, I’ve decided to take in this year’s spectacle from my customary seat in the family restaurant, with the laptop well charged and ready to record every nonsensical moment sure to occur. (What? You think a 3 ½ hour pre-game show featuring Michael Irvin isn’t sure to generate some unintended comic relief?)
2:31 The insanity begins, a minute late thanks to that Knicks-Rockets NBA thriller.

2:33 Michael Irvin is speaking, but his lips aren’t corresponding to the voice I’m hearing…..perhaps it’s the shock of not making it to the Hall of Fame.
2:36 Nobody’s lips are in sync with their voices. Is it just my television? Am I watching the Super Bowl pre-game show or a cheesy Japanese monster flick? If I see Godzilla, I’m flicking channels.
2:40 Bill Belichick makes his first appearance from ground level at Ford Field, a very safe distance away from Tom Jackson. The 3-time Super Bowl winning coach is discussing the differences between the “Big Game� and a regular old NFL contest. He looks like he’s prepared well for the assignment…..short, concise remarks, perfect for television.
2:50 Old footage of people buying tickets at the window before Super Bowl I…..a scalpers nightmare…..My, how times have changed!
2:52 This could be interesting. Chris Berman just tossed to Sam Ryan for a one-on-one interview with Joe Namath. Pucker up!
2:54 Alas, the get together ends without Joe Willie asking for a kiss. Perhaps the name “Sam� threw him off. If ABC really had a sense of humor, Suzie Kolber would have gotten the assignment instead of Ryan.

3:10 William Shatner appears in some type of cross-promotional spot for his new TV show, Boston Legal. Can’t help but think Captain Kirk is farther out there now than in his days guiding the Starship Enterprise.
3:15 ABC and Andrea Kramer have put together a feature on Jack Tatum. I was ready to rant about what a disgrace it is to give that jerk a forum to express himself, until I saw the piece, which I thought adequately depicted what an @&*-hole he is. My only regret is that Kramer didn’t mention how Tatum’s representatives actually did try to contact Darryl Stingley once in an effort to get the paralyzed Patriots receiver to help promote Tatum’s book, “They Call Me Assassin�…..truly, a despicable, despicable human being. Actually, scratch that to just “being�…..there’s still nothing “human� about him.
3:34 ABC’s really starting to get to me. First Jack Tatum…..now they have to rub the ’85 Bears and Mike Ditka in my face. I guess that’s the price to pay for the Pats ruling the NFL this century. Can we get Belichick on set again?
3:46 Thank you! Listening to BB talk about Ben Roethlisberger makes me feel like I’m at the coach’s weekly Wednesday press briefing. Belichick is more than willing to tout an opposing player’s strengths to an audience that doesn’t include his team. What I’d kill to listen to is the master break down that opponent’s weaknesses in front of his team during game preparation.

4:05 Guess this advertising thing really works…..I have a sudden craving for Pizza Hut.
4:18 My cell phone rings….it’s Jessica Simpson….wants to know if I’m free next weekend. (O.K. I just made that up to see if you were paying attention)
4:31 Two hours of this nonsense, and still another two or so to go until we actually see a tackle made. If this pre-game show doesn’t get more interesting, I may be asleep by kickoff. (Of course, if this blog doesn’t get more interesting, you may be asleep by then, too!)
4:37-5:07 ZZZZZZZZZzzzzzzzzzzzz.........
5:08 Did I miss anything good?
5:12 Bill Belichick makes his final pre-game appearance. Listening to him, I get the feeling he was given the topics and questions he would be covering ahead of time and that he prepared his responses specifically for the TV audience and the time frame to answer that ABC required of him. Knowing what a stickler for preparation the coach is, it shouldn’t surprise anyone that he took his assignment seriously. Also, reading between the lines I get the feeling he thinks the Steelers will be hoisting the Lombardi Trophy sometime around 10pm.

5:18 From informative back to nonsense. Robin Roberts is actually trying to have a serious discussion about the Pittsburgh Steelers with Mick Jagger. Looking at Mick’s wrinkled face, I can only pray we don’t have a wardrobe malfunction during the halftime show!
5:23 Wow! I didn’t know Super Bowl XL was a homecoming of sorts for Jerome Bettis!
5:36 ABC’s top guns make their predictions. Chris Berman and Steve Young like the Seahawks. Michael Irvin and Tom Jackson like the Steelers. The most intelligent reasoning; Jackson saying the most physical team wins the Super Bowl. Having watched the Patriots “female dog�-slap the Rams in 2002, I agree.
5:54 We’re now transitioning from the “Pre-Game Show� to something called the “Kickoff Show�…..guess this is how they sucker advertisers into spending more money per 30-second spot.
5:57 Trying to figure out who’s farther past his prime…..John Madden or Mick Jagger?
6:01 Predominantly Steelers crowd boos Tom Brady. They’re just lucky they’re not facing him today.

6:04 Lynn Swann, running for Pennsylvania Governor, is already in full political mode. What’s with the Richard Nixon arm spreading thing? Lynn, you are a crook...you singlehandedly stole a Super Bowl from the Cowboys!
6:10 Both the Seahawks and Steelers run onto the field as teams. No individual intros. Imitation is the sincerest form of flattery!
6:13 Is that Aretha Franklin or Jerome Bettis singing the national anthem? Sorry, couldn't resist one more Bettis joke.
6:23 Tom Brady takes part in the ceremonial coin toss. For millions of women (besides Steelers fans, of course) the most exciting part of the game is now done.
6:27 Finally! Opening kickoff! See you tomorrow!